フォントのふぉんとーのところ。

こんにちは、スワンです。
我ながら、最低の表題をつけてしまった

ということで、
今日はフォントのお話と、お知らせです。

リーフレットやショップカード、名刺など自作するときに、

フォントをどんな風に決めていますか?

時々、作品はとーっても繊細で可愛らしいのに、

名刺やリーフレットのフォントが

ジュラシックパーク!みたいな人がいて

ほんとのところ残念に思うのは、私だけでしょうか。

例えば、

これを見て、昭和だなーと思ったあなた。

はい、正解です。昭和のものです。

では、そう思った手がかりって、何ですか?

写真、挿絵、表題、

紙の古くさい感じもしかり、

フォントや字間って、パっとイメージつかむのに、

大きな手がかりではないでしょうか。

洋服やメイクに流行があるように、

フォントにも流行があります。

そして、フォントにもクセがあります。

あのときに「ナウかった」ものも、

今みると「過去のもの」と一発でバレてしまいますよね。

フォントには名前がついています。

その名前が手がかりになることもあります。

アマゾネス的な名前がついていたら、(そんなのないかもしれないけど)

それはたとえワタシが可愛い♡と思ったとしても、

一般的にはアマゾンであーああーを彷彿させるものなのです。

奇抜なほど、クセのあるものを選ぶほど、

後に痛いのです。

そのフォント、作品に見合っていますか?

過去に流行ったようなフォントを使っていませんか?

<スワンからのお知らせ>
5月から、リーフレット定期講習会、はじめます。

第一回目は、フォントを中心とした内容です。

詳細はまたブログでお知らせします集まってもらえるかどっきりドキドキ中。

「自分フォントを探そう」過去記事もみてね!>>>

関連記事

コメント158件

 こどもの学習机製作 chape | 2015.04.20 12:02

SECRET: 0
PASS:
このレクリエーション集のふぉんと、デザイン、全部ツボですわ~(笑)
流行りについていかないと~!(笑)

 フォトデザイナー ササキカオリ | 2015.04.20 14:17

SECRET: 0
PASS:
ふぉんとに素敵♪(´ε` )
関西でもそのうち
やってください~!
アシスタントしますよ( ´ ▽ ` )ノ☆

 フォトブック作家 壬生スワン | 2015.05.06 8:59

SECRET: 0
PASS:
>フォトデザイナー ササキカオリさん
カオリさん、アシスタントだなんて!ゲストで出演してくださいっ(=´∀`)人(´∀`=)

 フォトブック作家 壬生スワン | 2015.05.06 8:59

SECRET: 0
PASS:
>こどもの学習机製作 chapeさん
いいでしょー笑
私もレトロは好き。しかも活版。ど真ん中!

 フォトブック作家 壬生スワン | 2015.05.06 9:00

SECRET: 0
PASS:
>こどもの学習机製作 chapeさん
いいでしょー笑
私もレトロは好き。しかも活版。ど真ん中!

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